In honor of International Women’s Day, JWT created a provocative outdoor campaign called ‘F*** Girls’ using wordplay to the gender pay gap: 25%. Rachel Pashley, creator of JWT’s Female Tribes and Global Planner explained: “Removing 25% of anything can fundamentally change the meaning, and underpaying women confers an implicit or even explicit message to women…
Paul Belford has recently written an article in Creative Review about successful designs. The full article is definitely worth and read (you can find it here: CreativeReview). But if there’s anything that you take away from this article, it’s summarised in this lovely excerpt: “It’s the subtle little details like this that can often lift a…
A website has just been launched to showcase the work of female illustrators and promote diversity has got off to a flying start, after receiving submissions from around the world. The Women Who Draw website, which had its “soft launch” in December, crashed under the weight of more than six million page views in its…
Film student Anthony van der Meer had his iPhone stolen and the thought that a stranger had access to all of his personal data really concerned him. What kind of person would steal a phone? Where do these phones end up? These were his biggest questions. To get answers, Anthony purposefully had another phone stolen…
Forming in 1997 and united by a love of post-punk music and aesthetics, Amsterdam-based graphic design studio Experimental Jetset went on to become one of the most important and influential practices of the past 20 years. Even those outside of the graphic design bubble will have seen their work: this is the gang behind that…
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